In the midst of what may arguably be the most significant global event since World War II, economists, politicians, community leaders, and most members of civilized society are struggling to come to grips with what the real fallout of COVID-19 will look like.
The property restoration industry is dynamic and ever-changing. It is exciting, rewarding, and for a savvy business person, can be incredibly lucrative. Many believe it is recession and even pandemic-proof.
In a strange way, many people take pride in that exhaustion. The more worn-down they are, the more virtuous they feel. Self-neglect becomes an identity. And then it becomes an excuse.
John Downey shares a few key thoughts on pricing that will be critical for entrepreneurs, managers and growth minded professionals to understand if they want to avoid winning the race to the bottom of the pricing wars.
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