Have you ever been in a situation where you had too many customers calling for your services at the same time? Or, have you ever had too few customers asking for your services, so you wanted to select only those clients that would prove most lucrative?
If you’ve visited the IICRC website lately, you may have noticed a few changes. A new navigation menu item labeled “Tools” directs visitors to the new FAQ page, the IICRC video library and update forms.
Have you ever said about your business, “I just need somebody to answer my phones”? Maybe you consider that a lowly position that anyone should be able to manage, just a warm body talking into a piece of plastic.
What if your ad showed up above all the other listings when someone did a Google search, including the pay-per-click ads? And, what if Google added their trust badge to your company to guarantee consumers you are a reputable business in your area?
PuroClean, a leading national restoration and remediation franchise, has earned a Gold Stevie® Award in Achievement in User Interface Design in the Web Awards category of The 17th Annual American Business Awards®.
The foundation of a great business is more than bricks and mortar — it’s built on customer goodwill and stellar service. Much of that foundation is laid in a single instant: the customer’s first impression of your company.
As a disclaimer, I am not formally trained or an expert in Social Media; but rather a restorer and educator who recognizes the power of the digital world in which we operate. There is great opportunity to build relationships, show your expertise, establish credibility and more if we harness the power.
Fair warning, I’m going to go off on a bit of a rant. Not because I want to, but I honestly need to find new ways to actually get the attention of a restoration company owner.
