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Home » Topics » Managing Your Restoration Business

Managing Your Restoration Business
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using LinkedIn to market your restoration business

Leveraging LinkedIn to Attract New Property Restoration Customers

Robert Kravitz
Robert Kravitz
April 5, 2022
No Comments

“How can we prospect on LinkedIn and make more seincere connections with LinkedIn members whom we would like to become our customers? One approach not to use are automated systems that send out connection messages every day,” Robert Kravitz writes.


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2022 Women in Restoration Award winner: Diana Rodriguez-Zaba

2022 R&R Women in Restoration Award Winner: Diana Rodriguez-Zaba

The Art of Paying it Forward Perfected
Valerie King
Valerie King
April 4, 2022
One Comment

R&R is honored to formally celebrate women making strides within their organizations and restoration overall for the seventh consecutive year. This year, 46 impressive women were nominated and one remarkable individual rose to the top.


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Meet 2022 Women in Restoration Award Winner Diana Rodriguez-Zaba!

Meet 2022 Women in Restoration Award Winner Diana Rodriguez-Zaba!

Ask the Expert
April 4, 2022
No Comments

In this special Ask the Expert episode, Diana Rodriguez-Zaba, president of ServiceMaster Restoration by Zaba serving Chicago and the surrounding suburbs, shares her story and insights. She is the winner of R&R’s seventh annual Women in Restoration Award and rose to the top of an impressive list of 46 nominees.


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Real Stories: Finding Your Niche in a Competitive Restoration Market

Real Stories: Finding Your Niche in a Competitive Restoration Market

Ask the Expert
April 1, 2022
No Comments

In this interview, Brett Lawton talks about scaling, growing as a leader and finding the company’s niche as a mid-sized service provider in a competitive, increasingly consolidated market. He also discusses offering general construction and restoration services, and the value of an executive team.


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service dogs

Service Dogs for a Service-Dominant Industry

Gordy Powell
April 1, 2022
No Comments

One of the most challenging hurdles in the crime, trauma and death scene cleaning industry is helping a client navigate a life-changing, traumatic event. The other challenge is marketing such a sensitive service without being offensive, appearing non-sensitive or overbearing. For almost four decades, Gordy Powell has tried to reinvent how to market this industry in a tasteful, yet practical and successful way. Here, he shares a new approach.


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A Mindset Powered by Passion

When Failure Is Not an Option: A Mindset Powered by Passion

Restoring Success
Lisa Lavender
Lisa Lavender M.T.R., M.F.S.R., M.W.R.
March 31, 2022
No Comments
“One of the many things I like most about being involved in the training side of our industry is the opportunity to meet people new to the industry who are on a mission. Whether it is a new owner or a person who has been challenged to make an impact in their organization, the drive and excitement is infectious. I recently met an owner/operator of a new restoration company and afterward thought, ‘What if I could bottle that and share it – the mindset and the passion?’”
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Respirator Use in the Restoration Industry

Awareness and Effort: Respirator Use in the Restoration Industry, Part 1 of 2

Barry Rice
Barry Rice
March 31, 2022
No Comments

In this first article of a two-part series on respiratory hazards and protections, Barry Rice, CSP, shares steps to correctly set up a respiratory protection program. In the second article, next month, he will cover how to implement and follow the program.


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IICRC Standards: What Every Restoration Contractor Should Know

IICRC Standards: What Every Restoration Contractor Should Know

Ask the Expert
March 30, 2022
No Comments

Mili Washington, standards director with the IICRC, discusses the importance of industry standards, the value of ANSI accreditation, the rigorous and lengthy process of developing a new standard, the business case for embracing them, and on implementing them, and a highlight reel of standards in the works.


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The Entrepreneurial Spirit: 6 Traits of Small Business Owners

The Entrepreneurial Spirit: 6 Traits of Small Business Owners

How You Can Complement the Owner of Your Small Business
Chris McQueen
March 29, 2022
No Comments

As an employee, trusted advisor or vendor, it is your responsibility to think about how you can complement the owner of your small business to help them grow and succeed in the endeavor they started. Here are six traits commonly observed in small business owners, along with how you can specifically support them with each one. 


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The State of Restoration Technology

The State of Restoration Technology

Ask the Expert
March 28, 2022
No Comments

Adopting new technology happens to be a top challenge among restorers, so we invited Brandon Donatelli to provide insights on the state of technology in the restoration industry. He covers common tech pain points, how to address them, and key themes within the digital solutions realm, now and on the horizon.


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Register for Webinar - Hurricane Response: What's Changed, Who's at Risk, and How to Scale without Breaking

Events

May 19, 2026

Hurricane Response: What’s Changed, Who’s at Risk, and How to Scale Without Breaking

This webinar is part of the Preparing to Respond: Hurricanes series.  

Hurricane season isn’t what it used to be, and neither is disaster response. In this webinar, an expert‑led panel will break down what’s changed for hurricane response, and how restorers can scale responsibly without sacrificing their safety, retention, or profitability.

June 16, 2026

Connecting the Field, Office, and Carriers: How to Streamline Claims with Better Data and Communication

The modern claims ecosystem depends on seamless integration between the field, office, and carrier. Learn how a unified “golden thread” of communication transforms fragmented workflows into a transparent, high-performance process.

September 9, 2026

The Experience Convention and Trade Show

The Experience Convention & Trade Show logoThe Experience Convention and Trade Show unites the cleaning, restoration, inspection, indoor air quality, and HVAC industries through hands-on education, live demonstrations, and high-impact networking. Attendees gain practical skills, business insight, and connections that elevate industry standards and drive growth.

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The Cleaning, Restoration, Inspection, and Safety Glossary

The Cleaning, Restoration, Inspection, and Safety Glossary.

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Hurricane Month - How Restoration Professionals Can Prepare Before the Storm

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