Real Stories: Finding Your Niche in a Competitive Restoration Market

Ask the Expert

Brett Lawton is CEO of Lawton Construction & Restoration, located in Newcastle, Calif. The family-owned, second generation business has grown substantially since Lawton became CEO in 2006. In this interview, Lawton talks about scaling, growing as a leader and finding the company’s niche as a mid-sized service provider in a competitive, increasingly consolidated market. He also discusses offering general construction and restoration services, and the value of an executive team.

Check out this episode of Ask the Expert to learn more. You can watch the video here or listen to the audio version of our conversation here. You can also find our show on Apple Podcasts and Spotify. Just search for Restoration & Remediation Ask the Expert, then hit Follow.

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