Kevin Coy

Kevin Coy is an award-winning restoration industry veteran, entrepreneur, keynote speaker, executive coach, business strategist, and co-creator of Firehouse Education and Ultimate Lifestyle Business by Design (ULBD). With more than 25 years of experience in the restoration and home service industries, Kevin owned and operated a successful full-service restoration company specializing in water, fire, smoke, mold, biohazard, reconstruction, and contents restoration before transitioning into consulting, coaching, and industry education.

Today, Kevin works with restoration and home service business owners throughout the United States, Canada, and Australia, helping them build more profitable, scalable businesses through strategic marketing, leadership, systems development, and Category-of-One positioning. His passion is helping skilled technicians become extraordinary business owners by creating companies that generate financial success, operational freedom, and lasting value.

Kevin is the author of The Business Builder™, a monthly column in R&R dedicated to helping restoration professionals build businesses worth owning.

small strips of paper with Business Strategy written on them

What Does It Cost to Add Fire Restoration Services to Your Business?

Before expanding into fire services, restorers need to understand the capital costs for equipment, training, staffing, and facilities

Kevin Coy

November 2, 2026

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Here’s what it can cost restorers to add fire restoration services to their business, including training, equipment, contents restoration, storage, staffing, and working capital.

Should You Add Another Service to Your Restoration Business? What to Consider Before Investing

How restoration contractors can evaluate potential new services, vertical integrations, and profitability before expanding their business

Kevin Coy

October 27, 2026

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Here’s how restorers can evaluate expanding their services, vertical integrations, investing in equipment, and profitability before adding new services.

Cleaning Isn't Clearance: The Next Evolution in Fire Restoration

Why defining objectives and documenting results builds confidence after a fire loss for restorers

Kevin Coy

October 2, 2026

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Learn why fire restoration goes far beyond cleaning and how defining objectives, documenting properly, and verification can support restoration outcomes.

Marketing for Restorers Who Hate Marketing

Five key lessons that help restoration companies build trust, create sustainable growth, and stand out

Kevin Coy

September 3, 2026

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Here are five marketing lessons for restorers that help build trust, improve customer experiences, create sustainable business growth, and earning referrals.