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Restoration Training/EducationManaging Your Restoration Business

Restoring with Trust: The Importance of Building a Reliable Practice

By Carlos Hesano
building trust with clients on restoration projects

Photo credit: olm26250 / iStock / Getty Images Plus via Getty Images

June 16, 2023

In today’s competitive business landscape, it is vital for restoration companies to prioritize customer service and foster trust within their communities to become the preferred service provider year-round. When unforeseen disasters strike, restoration companies are the ones property owners can rely on to get through the aftermath, no matter how big or small the damage may be. Common property damage related to water, fire and mold are serious health hazards and should not be taken lightly – thus making the work restoration companies perform that much more important. It is imperative that home and business owners choose to work with a trustworthy restoration company with the necessary expertise and tools to handle such situations quickly, effectively and with compassion. 

Since 2014, our team has operated on this premise and been focused on customer satisfaction, building and maintaining a reputation of providing top-notch restoration services with a foundation built on integrity, reliability, and commitment. As we look to set ourselves apart in this crowded industry, other restoration companies can do the same across their communities. Leading with the customer’s best intentions, we can collectively work together to raise industry standards and ensure that those in the field are upheld to the same standards. Here are a few ways to achieve that. 


Establish a Clear Channel of Communication 

Property and commercial business owners appreciate a transparent approach to restoration, as they want to be involved and properly informed during every step of the process. From the initial assessment of the damage to the final walk-through, a restoration team should be there to provide honest feedback, reassurance, and comfort. The customer will want to understand what needs to get done, how long it will take, and what to expect along the way. This is a stressful time for the customer as damage to their property can significantly impact their day-to-day lives, so it's imperative that the company and team establish a clear channel of communication. Who is the main point of contact the customer can call on for questions? How should they reach them? These are a couple of many questions the restoration team must be able to address before any work has begun. 


Be Compassionate 

Restoration services should handle each project and property with the utmost care and attention to detail, as if it were their own. Nowadays, property owners are looking for companies that do more than just restore properties – they are looking for those that go above and beyond to provide compassionate and responsive services to their clients while developing customized solutions to meet their unique needs. By offering personalized solutions and clear communication throughout the entire restoration process, customers feel valued and supported. 


Build a Team of Experts 

Along with showing compassion, restoration companies need to hire highly skilled professionals who have undergone rigorous training and possess a wealth of industry experience. From water damage restoration to mold remediation, experts need to be well-versed in the intricacies of each disaster’s restoration process, as one wrong move could cost the customer hundreds or thousands of dollars in additional repairs. To stay on top of this ever-growing industry, we have invested in state-of-the-art equipment and use advanced techniques to establish new industry best practices and ensure the highest quality of service. Commitment to knowledge is an ongoing practice within the restoration industry, as companies actively invest in education, training and keeping the staff updated with the latest industry trends and advancements. This dedication to learning allows top companies to remain at the forefront of restoration practices, ensuring that their clients receive the most up-to-date and informed services available. 


Take Immediate Action 

In the face of disasters such as mold growth, fire incidents, or water damage, swift action becomes paramount. The importance of restoration services cannot be overstated when it comes to protecting properties, mitigating long-term consequences, and safeguarding health. With its ability to spread rapidly, and compromise air quality, mold poses a great health risk to occupants. Similarly, fire damage leaves behind smoke residue and water damage can have far-reaching effects if not addressed in time. Immediate restoration is crucial in these situations to prevent structural damage and electrical hazards. Knowing how important immediate action is, it is vital for companies to be available 24/7 to provide emergency services to their customers when they need it the most. This service not only enhances trust but also provides property owners with piece of mind that there is always help available to them. 

To earn a solid reputation in the industry, restoration companies must ensure a customer-centric approach and have a strong commitment to their customers, helping them restore their lives as soon as possible. By prioritizing open communication, transparency and satisfaction, restoration companies can build strong and lasting relationships within their community. It is these companies that continue to stand as reliable resources, providing solutions with the goal of bringing peace of mind to home and business owners alike.

KEYWORDS: customer satisfaction customer service how to increase restoration business

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Carlos hesano

Carlos Hesano is the President of Restoration at Authority Brands. Carlos is a lifelong entrepreneur who has had success growing multiple franchises prior to co-founding DRYmedic Restoration in 2014. Carlos recognized a gap in the market for a white-glove, full-service property restoration franchise business that could provide personalized attention to each customer. Now, Carlos’s passion has been to help DRYmedic franchise owners share in the success of the business model while also experiencing the fulfillment of helping those suffering from a flood or fire in their home or business.

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