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Home » Topics » Columns

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marketing-min-041917.jpg

Marketing Minute: The 4 Ways to Increase Your Business | Part 2

Tim Bauer O.P. Almaraz
April 19, 2017
No Comments
Are you leaving money on the table? It's time to generate more money from each estimate.
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marketing min 040617

Marketing Minute: The 4 Ways to Increase Your Business | Part 1

April 6, 2017
No Comments
The number one concern for most business owners is how to get more money out of the business. O.P. and Tim are using this new series to teach restoration companies how to increase their bottom line.
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restoring success TPAs

Restoring Success: Building a Solid Foundation for Success with Program Work

Lisa Lavender
Lisa Lavender M.T.R., M.F.S.R., M.W.R.
April 5, 2017
No Comments
If you're going to do program work, do it right. Perspectives from a restorer and a TPA account manager.
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restorer toolkit

Restoring Success: The Oddball Tools in a Restorer's Toolbox

Lisa Lavender
Lisa Lavender M.T.R., M.F.S.R., M.W.R.
March 2, 2017
No Comments
There is skill involved in adding and evolving your restoration toolbox and you should select, employ, and understand your tools and equipment deliberately.
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marketing min avatar

Marketing Minute: Finding Your Business Avatar (AKA Your Ideal Client)

March 1, 2017
No Comments
Figure out your ideal client, and go after them. Tim and O.P. tell you how to stop taking every fire job you're offered, and start doing the work you want to do.
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marketing min 021717

Marketing Minute: Finding Focus in 2017 (Part 3 - Graduation!!)

February 15, 2017
No Comments
Wrapping up this series, this dynamic duo talks about establishing a target, pursuing it, and figuring out what you need to start doing this year to reach that target or goal.
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employee happiness

Restoring Success: Is Your Organization Happy?

A happy team makes happy customers.
Lisa Lavender
Lisa Lavender M.T.R., M.F.S.R., M.W.R.
February 2, 2017
No Comments
Just as bad attitudes are contagious; good attitudes are also contagious. Smiles create more smiles and laughter creates more laughter.
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marketing minute keep doing

Marketing Minute: Finding Focus in 2017 (Part 2)

What should you KEEP doing in your restoration company?
January 31, 2017
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What are you doing that is great for your company, and that you should KEEP doing in 2017?
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Marketing Minute 011817

Marketing Minute: Finding Focus in 2017 (Part 1)

Part 1 of a 3-part series on making effective changes personally and professionally in 2017.
O.P. Almaraz Tim Bauer
January 18, 2017
No Comments
What should you stop, keep, and start doing this year?
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accountability

Restoring Success: The Year of Accountability

Lisa Lavender
Lisa Lavender M.T.R., M.F.S.R., M.W.R.
January 5, 2017
No Comments
It starts at the top. The leader must be willing to accept responsibility of the organization, department, team, etc.
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