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Home » Topics » Columns » Guest Columns

Guest Columns
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fresh pers flatline
Fresh Perspective

How to Revive Your Flatlining Business

Idan Shpizear
Idan Shpizear
June 10, 2021
No Comments
When you hit a plateau, that’s your signal something needs to change. Most likely, that something is you.
Read More
bullet points marketing brief

The 2021 Restoration & Remediation SEO Recipe

Nathan Big
Nathan Big
May 21, 2021
No Comments
Key tips to optimize your company's SEO.
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fresh perspective communication
Fresh Perspective

You’re Right! Your Employees Can Do Better; But They’re Not The Problem.

Idan Shpizear
Idan Shpizear
May 19, 2021
No Comments
Communicating measurable goals is an extremely practical solution for motivating an underperforming team. But it has deeper benefits, as well.
Read More
IR super hero
The Intentional Restorer

Mindset + Habits: Become the Hero of Your Own Story

Jon Isaacson
Jon Isaacson
May 13, 2021
No Comments
Be intentional to develop yourself, your team, and your process; there are no shortcuts.
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intentional restorer 900
The Intentional Restorer

Early Air Mover Wars: Claude Blackburn's Dri Eaz vs. Lloyd Weaver's Porta Dryer

April 26, 2021
No Comments
As Claude innovated products, he also developed methods for training contractors to utilize these evolving water damage tools in a manner that could be repeated across the country.
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FP marketing strategy

5 Questions You Should Ask Before Creating Your Marketing Strategy

Idan Shpizear
Idan Shpizear
April 13, 2021
No Comments
You know who to reach, what you’re selling them, and where to find them. Now you need to take a look at the practical requirements to put this plan into action. 
Read More
IR past present future
The Intentional Restorer

Restoration Past, Present, and Future Converge

Jon Isaacson
Jon Isaacson
April 8, 2021
No Comments
The Restoration Lawyer and a stellar industry historian converge!
Read More
hands and computer icons
The Severe Report

Where Human Connection Meets Technology

Scott Severe
April 5, 2021
No Comments

As the chief customer officer of a restoration technology company, I spend a lot of time talking about tech: how it increases efficiencies, streamlines processes, and ultimately gives restoration companies the power to improve their profits.


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dyojo podcast

The DYOJO Podcast Announces Six-Part Discussion Series: Benchmarks of Growth

March 25, 2021
No Comments
In an upcoming six-part series, dynamic industry leaders discuss benchmarks of growth.
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bullet points leprechaun
Bullet Points Marketing Brief

The Myth of The Magical SEO Leprechaun

Ranking your Google My Business listing.
Nathan Big
Nathan Big
March 24, 2021
No Comments
The quickest and easiest route to more online leads is not traditional SEO, but rather ranking your Google My Business listing.
Read More
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