On this episode of Ask The Expert, we’re joined by John Otero, Franchise Business Coach for 1-800 WATER DAMAGE. John shares the impact of wildfire smoke on indoor air quality and the role our industry plays in mitigating its effects. John has 35+ years of experience in the restoration industry, holds several certifications and speaks at events across the country. 

This episode highlights the effects of air quality, hidden dangers of smoke and soot, myths and facts and more. 

Key takeaways from this episode include: 

• The impact on air quality and health from the fine particles, chemical residues and odors that linger after a wildfire. 
• The impact on the areas away from the fire that are affected by smoke and odor and the need for specialized cleaning. 
• DIY cleanup by homeowners often leads to more expensive problems down the road.
• Education, training and the right equipment and processes are crucial to smoke and odor remediation.
• The role the restoration industry plays in supporting the communities effected by wildfires and providing guidance, resources and expertise. 
• The need for homeowners to understand their policy and the importance of them working with restoration professionals.