Restoration logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Restoration logo
  • NEWS
  • PRODUCTS
    • New Products & Technologies
    • Submit Your Product
    • Interactive Product Spotlights
  • CATASTROPHE
    • Hurricane
  • TOPICS
    • Architecture
    • Cleaning & Sanitation
    • Contamination
    • Contractor Safety
    • Contents
    • Fire & Smoke
    • Mold
    • Odor
    • Recon & Reno
    • Water
  • EDUCATION
    • Training & Education
    • Business Management
    • Insurance/Legal Matters
    • KnowHow.
    • Podcasts
    • Webinars
    • Whitepapers
    • Industry Events
    • Sponsor Insights
  • VIDEOS
    • Ask the Expert
    • Ask Annissa
    • Marketing Monday
    • Tech Tip Tuesday
  • BUYER'S GUIDE
  • THE EXPERIENCE
    • Convention & Trade Show
  • ABOUT
    • Contact
    • Advertise
  • SIGN UP
Insurance/Legal Matters in Restoration

The Pot of Gold: Explaining Property & Casualty Insurance Disaster Restoration

By Ivan Turner
The Pot of Gold: Explaining Property & Casualty Insurance Disaster Restoration
Getty Images/iStockphoto
Photo credit: allanswart / iStock / Getty Images Plus via Getty Images
January 17, 2024

The wonderful world of Property & Casualty Insurance Disaster Restoration is a very lucrative field with the pot of gold worth more than 210 billion dollars in losses annually. As you might imagine, it has the potential to entice many people with unsavory backgrounds that are anything but beneficial to a property owner in their greatest time of need. 

“In Irish mythology, the leprechaun is considered somewhat of a trickster who often appears at night and is the cause of small mishaps around the house. The leprechaun is most often depicted as a very small old man wearing a leather apron and dressed in green. He usually has large silver buckles on his shoes. Although wary and mistrustful of humans, especially restorers, the leprechaun is known occasionally to ride sheep or even the family dog for sport. All leprechauns (insurers) love gold and have their very own pot. Even though the rainbow tells people where the pot is, humans must catch the leprechaun first in order to find it. Since fairies granted leprechauns the magical ability to grant three wishes or disappear, it is next to impossible for a person to find the pot of gold at the end of the rainbow. Nevertheless, seeing a rainbow is still considered by many to be a sign of good fortune or luck.” 

Not only does it have the potential to attract the unsavory, but the sad truth is also that these characters seamlessly join the ranks of the honest, hardworking operators that honorably serve our communities. These less than honorable providers include dysfunctional business owners, gold seekers from every walk of life — from the flim flam man, con-artist, and downright unethical operators who care about nothing more than the payday that a flooded, mold damaged or fire damaged property will provide. 

Make no mistake about it — there is a love-hate relationship between the Insurance industry and the Disaster Restoration industry. However, before you gloss over that statement, I should remind you that the insurance industry is not exactly smitten with you, the restorer, when processing a claim. 

They are not in the business of pouring out money to insureds on property damage losses as a free-flowing faucet pours water. The opposite is the case. The faucet is set as a trickle, giving just enough to wet the insured's need for sustenance. With time in service, and a strong network of colleagues, friends and advisors with experience in the field, you will learn how to turn up the faucet and quench your thirst receiving what is rightfully due, nothing more and nothing less. 

Ask any five friends, co-workers, neighbors, family members, or even strangers to recount their experience in dealing with the insurance behemoths during a property damage claim and you will hear variations of the same story. While there will be some that will recite an overall pleasant experience and a feeling of satisfaction with the settlement and the work that was performed during the restorative process, many more will cringe at the mere thought of having to narrate the nightmare and will liken the experience to “Dancing with the Devil,.” Or to “riding the tilt-a-whirl after having gorged at a cheap all-you-can-eat Mexican buffet.”  

Exploring the dark inner workings and nefarious “black hat” tactics of the insurance industry can be an intimidating experience for a restorer, which oftentimes leaves him feeling a sense of fear and exposure that is better off left alone, whereby causing many restorers to throw in the towel even when in their deepest heart of hearts know that the settlement wasn’t fair. 

To be clear, I am really talking about the goliaths, the ones that prey on the very people who have helped them to amass fortunes that regular types of men or women, myself included, have no way of even conceptualizing, due to their enormous footprint in the world of insurance.  

When evoking the phrase “winning in the claims game” I am not inferring by any stretch of the imagination that property owners or restorers should attempt to take advantage of insurers through the property damage claim process. The fact is that insurers are not legally bound to be involved in the restoration of an insured’s property. They are however bound by law to pay a fair settlement to bring the property back to pre-loss condition in accordance with the Policy Contract. Nothing more, nothing less. The phrase refers more to having a fair and equitable claims settlement that leaves all involved parties satisfied.  

Having said that, I also know from personal experience that nothing will bring out an opportunistic claimant and sadly an opportunistic restorer faster than an insurance-covered property damage.  

Fraud, attempted fraud and claim exaggerations are used against insurers on a daily basis and any seasoned restorer can share firsthand stories of cunning property owners who made every effort to defraud their insurers. Sometimes they are successful, other times the opportunist is caught red-handed. Either way, the cat and mouse game between insurer and insured and restorer is a never-ending problem that has an overall tangible impact on the cost of insurance, deductibles, coverage and the restorer that gets caught in the web of deceit is the one who pays the price.

See more articles from our February 2024 issue!

KEYWORDS: disaster restoration insurance restoration

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Ivan Turner, a 30-year veteran, was the founder and president of two successful mid-Missouri restoration firms servicing 14 mid-Missouri counties with water damage, mold remediation and fire damage, and has mobilized to largescale catastrophic events around the country. He is the founder and president of ShowMe Marketing Solutions. He may be reached at (573) 291-0234 or by email at ivanturner78@gmail.com.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Digital view of the United States with a Hurricane and coding

    Is Your Restoration Technology Ready for the Upcoming Hurricane Season?

    Here’s how restoration contractors can prepare their...
    Preparing to Respond: Hurricanes
    By: Taylor Carmichael
  • Business team analyzing financial data on digital tablets during a meeting

    7 Trends Influencing the Restoration Industry in 2026

    With market uncertainty, workforce transitions, new...
    Guest Columns
    By: Oscar Collins
  • mold remediation

    Fighting Mold and Bacteria Damage

    Successful mold remediation can be multidisciplinary,...
    Contamination Restoration & Remediation​
    By: Josh Woolen
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Restoration & Remediation audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Restoration & Remediation or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • restoration technician working a water damage project
    Sponsored byCotality

    Schedule smarter with DASH’s mobile restoration job management

Popular Stories

Restoration Jobsite Table before and after organization.

The New Profit War: How Restorers Will Compete in the Age of Managed Repair Programs

Restoration Golf League Full Color Logo

Restoration Golf League Announces 2026 Event Lineup and Celebrates Recent Champions

temporary containment barrier constructed with white polyethylene sheeting

Improving Negative-Pressure Containment for Biological Contaminants

Register for Webinar - Connecting the Field, Office and Carriers: How to Streamline Claims with Better Data and Communication

Events

May 19, 2026

Hurricane Response: What’s Changed, Who’s at Risk, and How to Scale Without Breaking

This webinar is part of the Preparing to Respond: Hurricanes series.  

Hurricane season isn’t what it used to be, and neither is disaster response. In this webinar, an expert‑led panel will break down what’s changed for hurricane response, and how restorers can scale responsibly without sacrificing their safety, retention, or profitability.

May 28, 2026

Connecting the Field, Office, and Carriers: How to Streamline Claims with Better Data and Communication

The modern claims ecosystem depends on seamless integration between the field, office, and carrier. Learn how a unified “golden thread” of communication transforms fragmented workflows into a transparent, high-performance process.

September 9, 2026

The Experience Convention and Trade Show

The Experience Convention & Trade Show logoThe Experience Convention and Trade Show unites the cleaning, restoration, inspection, indoor air quality, and HVAC industries through hands-on education, live demonstrations, and high-impact networking. Attendees gain practical skills, business insight, and connections that elevate industry standards and drive growth.

View All Submit An Event

Poll

Priorities for Hurricane Preparedness

What area does your team prioritize first before hurricane season?
View Results Poll Archive

Products

The Cleaning, Restoration, Inspection, and Safety Glossary

The Cleaning, Restoration, Inspection, and Safety Glossary

The Cleaning, Restoration, Inspection, and Safety Glossary.

See More Products
Hurricane Month - How Restoration Professionals Can Prepare Before the Storm

Related Articles

  • distinguishing your restoration business

    Planning to Win: Combating Complacency in Your Restoration Business

    See More
  • Photos courtesy of Ivan Turner

    Case Study: Unique Hurdles Call for Creativity during Fire Damage Restoration

    See More
  • networking

    An Accidental Brush with Restoration Industry Legends

    See More

Related Products

See More Products
  • secrets-of-insurance-game.jpg

    Secrets of the Insurance Game

  • cover

    2026 National Renovation and Insurance Repair Estimator

  • red-guide-national-815.png

    National Red Guide - A Step by Step Guide to Disaster Recovery

See More Products

Related Directories

  • Rytech Restoration of the Midlands

    No one plans for the destruction caused by water, fire or mold, but when it happens, the team at Rytech Restoration of The Midlands is here to help. Our certified specialists provide 24/7 emergency service to get you and your Columbia SC home or business back to normal as quickly as possible. From residential homes to commercial buildings, we specialize in mold remediation, water damage restoration, and fire and smoke damage cleanup. Our live specialists are ready to answer your questions and dispatch a local specialist to your door. Schedule a free inspection and estimate today!
×

Stay ahead of the curve with our newsletters.

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
    • Submit a Press Release
  • SIGN UP TODAY
    • Create Account
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Reprints
    • Marketing Services
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing