One-star reviews can be fatal to your business, yet they are also sadly common in the restoration industry. If you had to wager a guess, what would you say is the most common point of failure with customers on a restoration project? Delays? Rogue technicians delivering bad customer service? Negative experiences with insurance?
Until you know, you’ll have a difficult time avoiding 1-star reviews and providing a better experience than your competitors. Instead, the failure points that plague many restoration companies across the country could likely be your digital downfall as well. However, with a clear understanding of what causes restoration customer experiences to end in crippling permanent online negative reviews, you can address, target, and eliminate issues before they arise, avoiding lost revenue and creating a competitive advantage for yourself in the market along the way.