In this personal, heartfelt Ask Annissa episode, Annissa Coy talks about evacuating her home in the face of the Ford Corkscrew Fire. An experienced fire damage restoration and contents cleaning professional, Coy has worked with property owners through many wildfires and more home fires than she can count. This was the first time Coy and her family were personally impacted.
Annissa Coy responds to an employee hoping to convince his owner that an ultrasonic machine is worthwhile. “I don’t understand how a company that does contents cleaning doesn’t have or doesn’t use an ultrasonic machine,” Annissa notes.
When it comes to fire restoration, most companies think the big money is in the reconstruction side of the loss. However, the contents part of the claim has two to three times the net profit margins and can be completed in a fraction of the time. So why is this part of the industry so underserved?
After more than 20 years as a woman in restoration and cleaning, I have come to realize a few things about men in our industry. And I believe they have also come to realize a thing or two about their women counterparts.