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Home » Topics » Columns

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IR past present future
The Intentional Restorer

Restoration Past, Present, and Future Converge

Jon Isaacson
Jon Isaacson
April 8, 2021
No Comments
The Restoration Lawyer and a stellar industry historian converge!
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hands and computer icons
The Severe Report

Where Human Connection Meets Technology

Scott Severe
April 5, 2021
No Comments

As the chief customer officer of a restoration technology company, I spend a lot of time talking about tech: how it increases efficiencies, streamlines processes, and ultimately gives restoration companies the power to improve their profits.


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dyojo podcast

The DYOJO Podcast Announces Six-Part Discussion Series: Benchmarks of Growth

March 25, 2021
No Comments
In an upcoming six-part series, dynamic industry leaders discuss benchmarks of growth.
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bullet points leprechaun
Bullet Points Marketing Brief

The Myth of The Magical SEO Leprechaun

Ranking your Google My Business listing.
Nathan Big
Nathan Big
March 24, 2021
No Comments
The quickest and easiest route to more online leads is not traditional SEO, but rather ranking your Google My Business listing.
Read More
FP too old for social media

Being “Too Old" for Social Media is No Longer an Option; Stop Making Excuses

Idan Shpizear
Idan Shpizear
March 18, 2021
No Comments
Every home services entrepreneur should be using social media, regardless of age. Here's why.
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isaacson mergers acquisitions
The Intentional Restorer

Property Restoration Trends: Mergers and Acquisitions

Jon Isaacson
Jon Isaacson
March 10, 2021
No Comments
The emergence of private equity interests indicates that bigger money sees opportunity in our enchanted forests, but also brings “outside” influence that will forever change the landscape.
Read More
restoring success raises
Restoring Success

Want a Raise? Ask THIS Instead

Lisa Lavender
Lisa Lavender M.T.R., M.F.S.R., M.W.R.
March 3, 2021
No Comments
This approach to compensation has numerous benefits and can minimize the uncomfortable conversations and anxiety anyone may experience when matters of compensation are discussed.
Read More
marketing challenges bulletproof

Solving Today's Biggest Marketing Challenge Facing Restoration & Remediation Companies

Nathan Big
Nathan Big
February 23, 2021
No Comments
A marketing automation tool can triple conversion rates and will give you a tremendous competitive advantage in your market.
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fresh persp technology

The Rapid Evolution of Technology: Will Your Business Be Able to Keep Up?

Idan Shpizear
Idan Shpizear
February 15, 2021
No Comments
If you are not innovating, working with you will soon be inconvenient to your buyers.
Read More
fire damage estimates IR

The Format for Successful Fire Damage Restoration Estimates

Jon Isaacson
Jon Isaacson
February 8, 2021
No Comments
A framework for intentional restorers when writing fire damage restoration insurance claims.
Read More
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