Restoration logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Restoration logo
  • NEWS
  • PRODUCTS
    • New Products & Technologies
    • Submit Your Product
    • Interactive Product Spotlights
  • CATASTROPHE
    • Hurricane
  • TOPICS
    • Architecture
    • Cleaning & Sanitation
    • Contamination
    • Contractor Safety
    • Contents
    • Fire & Smoke
    • Mold
    • Odor
    • Recon & Reno
    • Water
  • EDUCATION
    • Training & Education
    • Business Management
    • Insurance/Legal Matters
    • KnowHow.
    • Podcasts
    • Webinars
    • Whitepapers
    • Industry Events
    • Sponsor Insights
  • VIDEOS
    • Ask the Expert
    • Ask Annissa
    • Marketing Monday
    • Tech Tip Tuesday
  • BUYER'S GUIDE
  • THE EXPERIENCE
    • Convention & Trade Show
  • ABOUT
    • Contact
    • Advertise
  • SIGN UP
Managing Your Restoration BusinessIronclad Marketing Minute

Ironclad Marketing Minute

Utilizing Social Media to Gain More Job Leads

By Benjamin Ricciardi
November 20, 2023

In this video, we learn how to utilize social media to gain more job leads for your restoration business.

Benjamin covers:  

  • An overview of how social media works from the marketing aspect.
  • How social media is utilized by the client when searching for companies.
  • The importance of the 80/20 rule and how to utilize it. 
KEYWORDS: restoration business leads restoration business marketing social media

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Ricciardi

Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Digital view of the United States with a Hurricane and coding

    Is Your Restoration Technology Ready for the Upcoming Hurricane Season?

    Here’s how restoration contractors can prepare their...
    Preparing to Respond: Hurricanes
    By: Taylor Carmichael
  • Business team analyzing financial data on digital tablets during a meeting

    7 Trends Influencing the Restoration Industry in 2026

    With market uncertainty, workforce transitions, new...
    Managing Your Restoration Business
    By: Oscar Collins
  • mold remediation

    Fighting Mold and Bacteria Damage

    Successful mold remediation can be multidisciplinary,...
    Cleaning and Sanitation
    By: Josh Woolen
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Restoration & Remediation audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Restoration & Remediation or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • restoration technician working a water damage project
    Sponsored byCotality

    Schedule smarter with DASH’s mobile restoration job management

Popular Stories

Restoration Jobsite Table before and after organization.

The New Profit War: How Restorers Will Compete in the Age of Managed Repair Programs

Restoration Golf League Full Color Logo

Restoration Golf League Announces 2026 Event Lineup and Celebrates Recent Champions

temporary containment barrier constructed with white polyethylene sheeting

Improving Negative-Pressure Containment for Biological Contaminants

Register for Webinar - Connecting the Field, Office and Carriers: How to Streamline Claims with Better Data and Communication

Events

May 19, 2026

Hurricane Response: What’s Changed, Who’s at Risk, and How to Scale Without Breaking

This webinar is part of the Preparing to Respond: Hurricanes series.  

Hurricane season isn’t what it used to be, and neither is disaster response. In this webinar, an expert‑led panel will break down what’s changed for hurricane response, and how restorers can scale responsibly without sacrificing their safety, retention, or profitability.

May 28, 2026

Connecting the Field, Office, and Carriers: How to Streamline Claims with Better Data and Communication

The modern claims ecosystem depends on seamless integration between the field, office, and carrier. Learn how a unified “golden thread” of communication transforms fragmented workflows into a transparent, high-performance process.

September 9, 2026

The Experience Convention and Trade Show

The Experience Convention & Trade Show logoThe Experience Convention and Trade Show unites the cleaning, restoration, inspection, indoor air quality, and HVAC industries through hands-on education, live demonstrations, and high-impact networking. Attendees gain practical skills, business insight, and connections that elevate industry standards and drive growth.

View All Submit An Event

Poll

Priorities for Hurricane Preparedness

What area does your team prioritize first before hurricane season?
View Results Poll Archive

Products

The Cleaning, Restoration, Inspection, and Safety Glossary

The Cleaning, Restoration, Inspection, and Safety Glossary

The Cleaning, Restoration, Inspection, and Safety Glossary.

See More Products
Hurricane Month - How Restoration Professionals Can Prepare Before the Storm

Related Articles

  • Ironclad Marketing Minute: Growing Job Leads during CAT Season

    Growing Job Leads during CAT Season

    See More
  • using Google My Business to drive leads

    How to use Google Business Profile to Drive Leads for your Restoration Company

    See More
  • 3 Things Restoration Contractors can do to Maximize Their Online Visibility

    3 Things Restoration Contractors can do to Maximize Their Online Visibility

    See More

Related Products

See More Products
  • Optimizing Social Media from a B2B Perspective

  • Cover.jpg

    How To Get More Water Damage Jobs (ebook)

  • COVER pdf.jpg

    How to Get More Restoration Jobs in 14 Days... (ebook)

See More Products

Related Directories

  • LearnToRestore.com

    LearnToRestore.com is the leading IICRC-approved school with certification courses in water, fire, smoke, odor, contents processing, and more. Learn and earn your certification in person or online with our live-stream classes. Our expert-led training prepares you with essential skills to excel in the restoration industry!
×

Stay ahead of the curve with our newsletters.

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
    • Submit a Press Release
  • SIGN UP TODAY
    • Create Account
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Reprints
    • Marketing Services
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing