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Managing Your Restoration Business

Are You Ready to be an Unqualified Success?

By Jon Isaacson
book review
August 26, 2019

Positivity makes us feel good, but does it have any power? Author and restoration professional Rachel Stewart shares her insights into harnessing the power of the right mindset while pursuing success. Her book, Unqualified Success, is packed with examples from high achievers as well as a uniquely personal story which unfolds throughout the narrative. Rachel provides practical tools for personal development that will empower readers to embrace the journey of bridging the gap from where you are today to where you want to be.

Embracing reality

Rachel makes herself approachable as an author. Introducing herself and kicking off the tone of the book with the first line, “I am unqualified to write this book.” By admitting this, she seeks to embrace this truth with those who feel as though they are unqualified and are willing to admit it as the start of their journey. The key is that, “The only qualification to get better: being willing to such when you start (p.180).”

Starting from zero

At the time of writing this book, Rachel was serving as the Executive Vice President of Titan Restoration in Arizona. She started her career in the world of property damage restoration as a stay at home mother returning to the work force. Titan hired Rachel as an unqualified bookkeeper and office manager. As the company grew, so did Rachel and they found themselves reaching a five year goal in less than half that time.

Check your ego at the door

At a critical point of choosing whether to merge with another company or continue on their own, Titan offers Rachel the opportunity to serve as their general manager. As the professional stakes grew the personal feelings of being unqualified did not diminish. It is in many of these uncomfortable moments of inadequacy that Rachel learns to lean into the reality of being unqualified rather than protecting your ego.

“This book isn’t about ego. In fact, it’s about the exact opposite. I have been highly unqualified for every position that I have ever held. But I have come to learn that we all are. We are all unqualified today for the life we could have tomorrow (p.9).”

From the trenches

Unqualified Success weaves the stories of names we respect as achievers as well as new characters such as Magno Santos. Magno immigrates from Brazil and the reader is invited to journey with him throughout the book as he pursues the American Dream. Recognizing that we are all unqualified frees us to embrace the process of becoming by changing our perspective. Magno continually propels himself forward in the face of obstacles with the mantra, “If you can know it, I can know it (p.29).”

Change of perspective

Paradigm shift is easier said than done but by doing so we are able to see that our actions do not create out feelings, our thoughts do. Rachel posits that no one is qualified when it comes down to it. The big secret is, “That having the mindset that you are qualified is the biggest determining factor in whether or not you are qualified (p.25).” Cleaning out your thought closet and taking ownership of your thoughts is key to unlocking your potential.

Change of expectation

If our self-view is the starting point, the next phase is aligning our expectation. “Too many times we are waiting to arrive before we start (p.48).” Understanding that mastery is a process and practice is the key to pursuit of perfection, we should not discourage ourselves with a defined view of the end. Our battle for becoming is primarily an internal one. The imagery of the two wolves fighting inside each of us presented in Chapter 5 is apt. Which one will win? “The one you feed (p.68).”

Change of environment

Ordinary people achieve extraordinary things. Greatness is not the excludes property of the elite. “The willingness to stay in discomfort for extended periods of time is the essence of grit. It also happens to be an essential key to achieving everything you want (p.83).” As Rachel notes, discomfort is a factor both in failure and in success. Discomfort is the currency and working through it is the journey. When we are tested we must resist our numbing agents and lean into the process of testing our limits.

The big reveal

Rachel blends a beautiful mix of personal experience, representative stories and practical tools to assist the reader in building a resource base for feeding their growth mindset. She seeks to inspire others to embrace the journey. The book reveals that Magno’s relentless pursuit of bettering himself intersects with Rachel’s family in a very real way when is quality of care lead to an early diagnosis for her father. “Nobody starts out extraordinary. No one begins fully qualified and ready. The minute we understand this principle and it really sinks in, our whole work opens up (p.243).”  

Are you ready to be an unqualified success?

If you dare to read this book, you will find that your excuses melt and your obstacles become opportunities. You should feel unqualified but that should in no way stop you from pursing success. “When we are willing to trade in our need to win or succeed for a need to simply learn and grown instead, we open another world of possibility for achievement (p.186).” You are not alone, you have resources and a tribe of fellow unqualified successes rooting for you. 

KEYWORDS: restoration business

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Isaacson

Jon Isaacson, The Intentional Restorer, is an author and host of The DYOJO Podcast. The goal of The DYOJO is to help growth-minded restoration professionals shorten their DANG learning curve for personal and professional development. You can watch The DYOJO Podcast on YouTube on Thursdays at 9 a.m. PST, or listen on your favorite podcast platform. 

Jon recently released, So, You Want To Be A Project Manager? written to help restorers develop the mindset and habits for success with project management. This is the third book in the Be Intentional series. Previous titles address the topics of Insurance Claims Estimating and Workplace Culture. 

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