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Home » Authors » Jeff Carrier

Articles by Jeff Carrier

The Key to Your Restoration Business Being Found Online

The Key to Your Restoration Business Being Found Online? Be a Real Company

Jeff Carrier
Jeff Carrier
April 18, 2022
No Comments

“Being a real company sounds like a simple task in theory, but in reality, it is not a consistently followed practice. So what does ‘be a real company’ mean? It requires doing the small and sometimes neglected items that you would normally complete while trying to build your company in your local market,” Jeff Carrier writes.


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restoration erp

A New Online Disaster Preparedness Tool To Capture Restoration Commercial Sales

Jeff Carrier
Jeff Carrier
June 1, 2020
No Comments
Restoration ERP is an online disaster preparedness tool for restoration companies to utilize in capturing local commercial facilities as new clients.
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sales ERP carrier

How To Get More Commercial Sales For Your Restoration Company

Jeff Carrier
Jeff Carrier
June 1, 2020
No Comments
The ERP plan is a disaster preparedness/business continuity plan that facilities have in place to help be better prepared for disasters and recover quicker.
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RR-WebExclusives-2015.jpg
Web Exclusive

Stop Getting Burned By SEO Agencies

Jeff Carrier
Jeff Carrier
April 15, 2019
No Comments

Fair warning, I’m going to go off on a bit of a rant. Not because I want to, but I honestly need to find new ways to actually get the attention of a restoration company owner. 


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google keywords
Web Exclusive

How Negative Keywords Are Costing You Money

Jeff Carrier
Jeff Carrier
September 19, 2018
No Comments

Have you recently run a Google Ads (formerly AdWords) PPC campaign and felt that you spent too much money for what you got in return? Many of you reading this might be nodding your head in agreement. But do you know why your Google PPC campaign wasn't successful?


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marketing strategies

Top 6 Online Marketing Strategies For Restoration Companies

Jeff Carrier
Jeff Carrier
July 25, 2018
No Comments
Six of the best online marketing strategies to implement for your restoration company’s marketing strategy today.
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sales v marketing

The Difference Between a Sales and Marketing Person in the Restoration Industry

Jeff Carrier
Jeff Carrier
May 10, 2018
No Comments
Marketing and business development overlap, but are not the same position.
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marketing tips

11 Questions to Ask a Restoration Digital Marketing Agency Before Hiring Them

Jeff Carrier
Jeff Carrier
March 7, 2018
No Comments
To help make the decision of hiring a digital marketing agency easier, we have 11 simple questions to ask before hiring an agency to fix your online presence and generate restoration leads.  
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Events

May 19, 2026

Hurricane Response: What’s Changed, Who’s at Risk, and How to Scale Without Breaking

This webinar is part of the Preparing to Respond: Hurricanes series.  

Hurricane season isn’t what it used to be, and neither is disaster response. In this webinar, an expert‑led panel will break down what’s changed for hurricane response, and how restorers can scale responsibly without sacrificing their safety, retention, or profitability.

May 28, 2026

Connecting the Field, Office, and Carriers: How to Streamline Claims with Better Data and Communication

The modern claims ecosystem depends on seamless integration between the field, office, and carrier. Learn how a unified “golden thread” of communication transforms fragmented workflows into a transparent, high-performance process.

September 9, 2026

The Experience Convention and Trade Show

The Experience Convention & Trade Show logoThe Experience Convention and Trade Show unites the cleaning, restoration, inspection, indoor air quality, and HVAC industries through hands-on education, live demonstrations, and high-impact networking. Attendees gain practical skills, business insight, and connections that elevate industry standards and drive growth.

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The Cleaning, Restoration, Inspection, and Safety Glossary

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