Katie Smith, CR is the second generation owner of PHC Restoration in North Carolina, an independent company committed to making a positive impact on its team, customers and community. Passionate about servant leadership and building relationships, Katie plays an active role both inside of her company and within the industry. She is a member of the RIA Board of Directors as well as the President of MSPCA, a regional association representing southeastern restorers. She can be reached at katie@phcrestoration.com.
Just an hour drive southwest from Lillington, the landscape changes. Deep in the Sandhills of North Carolina, there’s no delineation between the pavement and the pinestraw.
The year 2020 has been one for the record books, and even though a pandemic has changed how we live, work, and learn, it certainly has not changed the Restoration Industry Association’s mission to educate, advocate, and elevate the restoration industry.
A world full of noise and distraction is at our fingertips. We are so busy watching other peoples’ lives on our screens we’ve forgotten to be present in our own. Just when you think you’re in the zone, being effective - PING, DING, BUZZ - notifications tell you, “look over here, I’ve got something shiny!”
There’s something about this industry that I truly believe is unique to restorers. It’s difficult for those who have known nothing but restoration to recognize, but for anyone coming in from the “outside,” you feel it as soon as you meet your first fellow restorer.
