Julie and Tony Roberts’ SERVPRO franchise in Henderson, Ky., is directly involved with CAT restoration work following the devastating tornadoes that touched down in December 2021, including one of the largest projects in the town of Mayfield, Ky. In this episode of Ask the Expert, Julie and Tony discuss the devastation witnessed, restoration efforts including a large church, challenges overcome, the benefits of a dedicated storm response unit, lessons learned over numerous CAT projects and the work yet to be done. 

Learn how restoration companies can scale for future disasters with expert tips on technology adoption, resource mobilization and customer communication strategies.

Discover how CAT response is evolving with drones, AI and predictive analytics that help improve disaster preparedness and restoration outcomes for 2026 and beyond.

JoAnn Wiechmann discusses emotional intelligence, customer care and team culture in restoration, offering insights for building trust and resilience.

Nick D’Urbano shares how AI and technology help restoration businesses boost leads, optimize customer experience and gain a competitive edge in the market. 

Learn why it’s crucial for restoration contractors to understand markup vs. margin and overhead to avoid costly mistakes and improve their profitability.

Hear from Kaylin Glaspie, R&R’s 2025 Technician Award Winner, as she shares insights on her career, leadership and advice she has for fellow restoration professionals.