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ColumnsRestoration Training/EducationManaging Your Restoration Business

Shaping the Restoration Industry for Future Generations

Key Initiatives and Collaboration Efforts

By Kayla McGowan
April 2025 Editor's Note: Shaping the Industry for Future Generations

Photo courtesy Kayla McGowan; image design by R&R Art Dept.

April 7, 2025

Welcome to the spring print issue of Restoration & Remediation (R&R) Magazine. Before diving into the core of my message, I want to take a moment to thank each of you for your dedication, hard work and selflessness. This industry often goes unrecognized, yet you continue to show up with resilience and passion. So, before we look ahead, I want to acknowledge you in the present. Thank YOU!

As I reflect on the industry events, trends and conversations from just the first three months of 2025, one thing is clear: We all care deeply about this industry and its future.

No matter where I go or who I speak with, two themes consistently emerge…controlling the narrative and setting ourselves up for success. The good news? We have control over both.

Consider these questions:

  1. How can I help advance our industry?
  2. How can we collaborate to make it better?
  3. How can I help bridge gaps between subindustries to create more cohesive processes?

These simple questions hold the power to shape our future. You may ask, how does this relate to success? Because by controlling our narrative, we can foster collaboration, not just here at The Experience, but far beyond.

Several exciting initiatives are already underway. Middle Tennessee State University (MTSU) is developing a bachelor’s program with an emphasis on restoration. Organizations like NORMI, the IICRC and RIA are prioritizing key initiatives, from legislation and certifications to carrier relations.

As we look ahead, let’s leverage our connections and industry events to propel our industry forward. The R&R team and I are here to support you. Feel free to share your ideas, ask for introductions and keep the momentum going. Together, we will continue to make a difference.

Warm regards,

Kayla McGowan
Editor-in-Chief, Restoration & Remediation
mcgowank@bnpmedia.com | 757-849-2461

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KEYWORDS: IICRC NORMI Restoration Industry Association restoration industry events The Experience

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Kayla mcgowan author

Kayla McGowan is the SPAR Partner Manager for PuroClean, where she manages and strengthens the company’s vendor partnership ecosystem. In her role, she serves as a key liaison between PuroClean, approved vendor partners, internal stakeholders, and Franchise Owners, helping connect the network with trusted tools, services, and products that support operational success.

With more than 10 years of experience in marketing and communications within the restoration and cleaning industry, Kayla has built her career around connecting people, ideas, and resources that move the industry forward. She is the former Editor-in-Chief of Restoration & Remediation (R&R) Magazine and continues to contribute to R&R as a writer, bringing her industry knowledge and perspective to its audience.

Kayla holds a B.S. in Criminal Science and an M.S. in Public Safety and Emergency Management from Grand Canyon University. She also serves as Co-Chair of the Restoration Industry Association’s Marketing Committee.

Her industry credentials include Microbial Warrior®️, Certified Forensic Operator®️, and High Risk/High Level Decontamination Specialist™️. Passionate about elevating the restoration industry and the professionals within it, Kayla enjoys building meaningful relationships, sharing knowledge, and creating opportunities for collaboration. Outside of work, she is a food lover who enjoys spending time with her family and being outdoors.

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