Laura Nelson is vice president of marketing at Signpost, a company that helps local businesses attract, connect with and grow their customer base. At The 2021 Experience Convention & Trade Show, Nelson led a session on attracting, selling to and delighting homeowners from start to finish. Here, she discusses the most critical points of homeowner interactions with restoration businesses. Nelson covers how contractors can stand out on Google, optimize online prospects and customers, convert more browsers to buyers, and drive more referrals through an elevated customer experience.

Verisk experts break down the 2026 Q1 restoration trends that cover claim volume, CAT losses, pricing, labor, materials, and loss severity.

David Gavilanes shares how restorers can properly prepare for fire response with hazard assessments, PPE, communication, community education, and partnerships.

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Fire restoration goes far beyond the visible damage. Mark Robertson of Benefect and Fiberlock discusses hidden contamination, coatings, deodorization, and customer communication on this episode of Ask The Expert.

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In this special episode of Ask the Expert, we talk with R&R’s 2026 Trailblazer Award Winner, Nate Judy, about his journey from "trying out" restoration to blazing his own trail in the industry.

In this special episode of Ask the Expert, we chat with our 2026 Women in Restoration Award winner, Meredith Truitt!

Boris Skoro of Prism Specialties shares best practices for managing large-loss restoration projects, including assessment, documentation, logistics, transparency, communication, and post-project reviews.

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