Restoration logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Join Today
  • Sign Out
  • My Account
Restoration logo
  • NEWS
  • PRODUCTS
    • New Products & Technologies
    • Submit Your Product
    • Interactive Product Spotlights
  • CATASTROPHE
    • Fire
    • Hurricane
  • TOPICS
    • Latinos in Restoration
    • Cleaning & Sanitation
    • Contamination
    • Contractor Safety
    • Contents
    • Fire & Smoke
    • Mold
    • Odor
    • Recon & Reno
    • Water
  • EDUCATION
    • Training & Education
    • Business Management
    • Insurance/Legal Matters
    • KnowHow
    • Podcasts
    • Webinars
    • Whitepapers
    • Industry Events
    • Sponsor Insights
    • Ask R&R AI
  • VIDEOS
    • Ask the Expert
    • Ask Annissa
    • Marketing Monday
    • Tech Tip Tuesday
  • BUYER'S GUIDE
  • THE EXPERIENCE
    • Convention & Trade Show
    • R&R Special Issue
  • ABOUT
    • Contact
    • Advertise
  • JOIN
Managing Your Restoration Business

SMART Goals

By Michelle Blevins
January 1, 2021

Welcome to 2021! Since most New Year’s resolutions fail, I’ve found that following a special acronym helps me create attainable goals, and see the process through.

For the sake of this column, I’m going to use personal growth examples, versus business growth. I’ll leave the business growth part to the experts, like Tom Cline (see page 38). Although these tips certainly can be applied to business and leadership, too!

Create goals that are…

SPECIFIC: Be as clear and concise as possible with your goal. For example, instead of saying you’d like to work out more, say you want to work out for 30 minutes at least four times per week.

MEASURABLE: Can your goal be quantified? Can you accurately keep track of it using tools around you.

ATTAINABLE: Don’t set yourself up with a goal that isn’t realistic. For example, if you decide to making running one of the ways you work out, don’t also make part of your goal to become real-life besties with Shalane Flanagan.

RELEVANT: Does your goal complement your life goals and objectives? Can you prioritize this goal without jeopardizing other things you hold dear?

Looking for quick answers on restoration, remediation and cleaning topics?
Try Ask R&R, our new smart AI search tool.
Ask R&R →

TIME-BOUND: What’s the end game? To establish new, life-long habits of working out? To run a half marathon? To lose a few pounds? Break your goal down on a timeline so you have increments you can achieve along the way to the ultimate goal!

Stay SMART with your goals in 2021 I cannot wait to hear what you achieve!

KEYWORDS: restoration business growth restoration business leadership

Share This Story

Michelle blevins headshot 200px

Michelle Blevins is the former Editor-in-Chief of Restoration & Remediation. From April 2015 through July 2021, Michelle oversaw all of the editorial content and focused on multimedia efforts for the brand.

Recent Comments

projektrestoration

article review`

Agility

Information

Thanks for sharing this with us here....

Manage My Account
  • Join Restoration & Remediation
  • Manage My Preferences
  • Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Restoration & Remediation audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Restoration & Remediation or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • 5 Questions to Shape Your 2027 Plan
    Sponsored byVioland Management Associates

    Five Questions That Should Shape Every Restoration Company’s 2027 Plan

  • Violand business coaching
    Sponsored byVioland Management Associates

    The Conversation Most Owners Wait Too Long to Have

Popular Stories

ask the expert

Fire Restoration Safety, Lessons, and Customer Service

October 2026 Editor's Note: An Open Letter to the Restoration Industry

An Open Letter to the Restoration Industry

Metal Gears with words printed on them

Beyond More Jobs: What It Takes to Scale a Restoration Business

Preparing to Respond: Fires

Events

May 19, 2026

Hurricane Response: What’s Changed, Who’s at Risk, and How to Scale Without Breaking

On Demand Hurricane season isn’t what it used to be, and neither is disaster response. In this webinar, our panel will break down what’s changed for hurricane response, and how restorers can scale responsibly without sacrificing their safety, retention, or profitability.

December 10, 2026

Fire Damage Restoration: What We Know, What We Don’t, and What Comes Next

LIVE: December 10, 2026 at 2 PM EST This webinar brings together restoration, industrial hygienists, and safety experts for a practical discussion on what happens from the moment a property is assessed for fire damage through final clearance.

View All Submit An Event

Poll

What is Your Primary Service Offering

What is your primary service offering for your business?
View Results Poll Archive

Products

2026 National Renovation and Insurance Repair Estimator

2026 National Renovation and Insurance Repair Estimator

Current prices in dollars and cents and detailed descriptions for hard-to-find items needed on most insurance, repair, remodeling, and renovation jobs. All price items include labor, material, and equipment breakouts, plus special charts that tell you exactly how these costs are calculated. Includes many reinstall/salvage cost estimates, hundreds of sample product images and unique architectural items.ISBN 978-1-57218-405-3

 

 

See More Products

Submit Your New Product/Technology to R&R!

Would you like to promote a new restoration, remediation or cleaning product/technology with Restoration & Remediation? Fill out the question below to start your submission:

×

Stay in the know on the latest restoration & cleaning industry trends.

Get tailored content delivered your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
    • Submit a Press Release
  • JOIN TODAY
    • Create Account
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Reprints
    • Marketing Services
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing