DocuSketch, a provider of process optimization solutions for the North American property restoration industry, announced the appointment of Robert Harrell as the new Vice President of Product Development. 

With a proven track record of driving product excellence and innovation, Harrell brings a wealth of experience to the DocuSketch team, the company said.

Prior to joining DocuSketch, Harrell served in key leadership roles at firms, including, Verisk, ATI Restoration, and USAA. His expertise within the insurance industry will be instrumental in advancing DocuSketch's commitment to revolutionizing the property restoration industry landscape through cutting-edge solutions.

"We are delighted to welcome Robert to the DocuSketch team," said Ralf von Grafenstein, founder and CEO of DocuSketch. "His visionary leadership and deep understanding of product innovation will play a pivotal role in shaping the future of our offerings and driving continued growth and success for our clients."

In his new role, Harrell will spearhead the development of next-generation products and solutions aimed at empowering property restoration companies to streamline workflows, enhance efficiency, and deliver exceptional customer experiences, the company said.

"I am honored to join DocuSketch at such an exciting time in the company's journey," said Harrell. "I look forward to collaborating with the talented team here to accelerate innovation and deliver transformative solutions that address the evolving needs of the property restoration industry."