WACO, Texas, Dec. 5, 2011 – Dina Dwyer-Owens, Chairwoman and CEO of The Dwyer Group, will appear on CBS’s hit reality show “Undercover Boss,” on Sunday, Jan. 22 at 8 p.m. ET/ 7 p.m. CT.
The two-time Emmy nominated “Undercover Boss”
kicks off its third season on Jan. 15 and continues the quest to
enable some of the world’s most successful company leaders to embark on
grassroots journeys within their own organizations.
Dwyer-Owens accepted that opportunity, going
undercover within The Dwyer Group, a company known the world over for its franchise
brands: Aire Serv, Glass Doctor, Mr. Appliance, Mr. Electric, Mr. Rooter,
Rainbow International and The Grounds Guys. Across the system’s 1,600
franchises is a world of plumbers, electricians, landscapers and more. The
franchise family makes some 2 million residential and commercial service calls
each year and celebrated its 30th anniversary in 2011.
For Dwyer-Owens, it was a hallmark occasion
to fulfill a long-held dream to ride in service vans out in the field.
The CEO-turned-service-professional donned company uniforms to see life as a
potential trainee whose service brands represent some of the most
Dwyer-Owens has championed The Dwyer
Group Code of Values and its themes of Respect, Integrity, Customer Focus
and Having Fun in the Process as a foundation for the company’s success. The
service brands will account for more than $750 million in annual
system-wide sales this year. Now “Undercover Boss” viewers are invited to see
her journey to customers’ front doors and find out how those values and the
corporate culture are being embraced by service professionals on the front
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