We asked restoration industry professionals to answer one question as we embark on a new year: What is your top goal for 2022? Listen to this episode to hear nine industry peers share their focus areas for the next 12 months, from educating the industry, to philanthropy, to attracting top talent, to elevating the customer experience, to embracing technology for increased efficiency. 

Joseph Ortiz, owner of PuroClean of San Juan, discusses the challenges and opportunities presented by starting a restoration operation in this U.S. territory. 

Andrew Titley, owner and president of Prism Specialties of San Francisco Bay Area, shares why he sees a contents restoration franchise as a good investment.

Leighton Healey, CEO of KnowHow, shares his firm’s findings from a large-scale study on why employees leave the restoration business and what contractors can do to keep them.

Ashley Taylor, executive officer of Content Recovery Specialists, shares why she started a franchise company for entrepreneurs looking to get into content restoration.

Nicholas Hopikins, historic restoration foreman at EverGreene Architecture, discusses his experience as a rising leader in the restoration business. 

Jessica Wicks, president of Ductz, shares her experience as a female executive in the restoration industry.