Product Details
With over 400 pages, there is nothing like this comprehensive insurance claims marketing manual. It Includes actual Marketing Game Plans created for contractors by author Peter Crosa.
Table of Contents:
Chapter 1: Understanding Insurance Companies, Adjusters & Policyholders
Chapter 2: Improve Your Professional Image
Chapter 3: Preferred Vendor Programs vs. Preferred Vendor Lists
Chapter 4: How to Write Estimates for Adjusters
Chapter 5: Estimating Software
Chapter 6: The Ethics of Promo & Entertainment
Chapter 7: What you Need to Know about Agents
Chapter 8: What you Need to Know about Adjusters
Chapter 9: Marketing Your Services to Claims Adjusters
Chapter 10: Marketing Your Services to Agents
Chapter 11: How to Find an Awesome Marketing Directory
Chapter 12: Exhibiting
Chapter 13: Online Social Networking
Chapter 14: Setting Up the Million-Dollar Marketing Game Plan
Chapter 15: The Million-Dollar Marketing Game Plan
Chapter 16: Include Property Owners in Your Marketing Plan
Chapter 17: Collections
Chapter 18: Surety Bonding
Chapter 19: Residential Case Study
Chapter 20: Commercial Case Study
Appendix A: National & State Claim Assoc. & Websites
Appendix B: Insurance Commissioners
Appendix C: Glossary of Insurance Terms
About the Author
Resources that can Help