Are you tired of constant adjustments from insurance companies?
Would you like to set your own prices, get paid more, and get paid faster? What would your life look like without friction from insurance adjusters?
In this full-day preconvention Bootcamp, Ed Cross and members of the Restoration CrossCheck team of experts will share inside tips to catapult restoration businesses to the next level with:
• Customized restoration pricing and best practices for estimating, led by Mark Pasculli, CPA, Esq.
• Advanced adjuster relations and negotiations strategies, led by a former Allstate Claims Manager, Jeffrey Taxier, SCLA and Nicholas Sekol.
• Special tactics for accelerating collections, including project documentation, featuring Ed Cross
• Shrewd methods to achieve and maintain client control, from Norma Vally, the Toolbelt Diva
Are you ready to propel your restoration business to higher profitability, with reduced stress and more free time for you? A new day is dawning, with Restoration CrossCheck, a new kind of consulting company.
Restoration CrossCheck is a team of prominent restoration and insurance industry experts with hundreds of years of combined real-world restoration and insurance experience, and proven track records in growing restoration companies.
You have the will to bring their restoration businesses to the next level. Now, you’ll have the power, with Strategic Strikes to Accelerate Your Restoration Business.
Attendees will be awarded six (6) IICRC Continuing Education Credits (CECs).
Cost: $299 per person, includes lunch
Must be registered to for the Experience to attend. During the registration process there will be an option to add the workshops.
Cost: $197 per person, lunch included
Must be registered to for the Experience to attend. During the registration process there will be an option to add the workshops.
Session 8
When disaster strikes are you prepared to respond?
We are going to dissect three case studies and breakdown what it takes to be prepared and successfully make over $100,000 in just 10 days or less.
These events are distinctly unique and different from each other. They include a wildfire, a hurricane/storm and a cold weather event.
To be successful in CAT work it is vital that you have a plan and have your resources lined up.
In our full day workshop we will give you the tools you need to be prepared to respond and be WILDLY successful in the process.
You will learn how to:
• Avoid pitfalls and blind spots
• Logistics you need to prepare for and infrastructure
• How to go into a cold market and get the work
• Getting paid - Show me the money!
• Keeping the home fires burning
• Should I stay or should I go?
• And so much more…
We will answer every question you can think of and you will leave prepared to respond and be well on your way to $100K or more in 10 days less!
Cost: $297 per person, lunch included
Must be registered to for the Experience to attend. During the registration process there will be an option to add the workshops.
Learn how different equipment affects the drying process with different styles of air movers, different sizes of dehumidifiers, different styles of dehumidifiers, different desiccant setups – open system, closed system, post cooled, etc., and much more on this 1 Day Advanced Drying Course.
The E3 Advanced Drying Course offered by the E3 Drying Academy represents a pinnacle in professional development within the field of restoration. Led by seasoned structural drying professionals, this course is designed to equip participants with the essential skills, knowledge, and expertise required to excel in the restoration industry. Learn how E3 affected the largest hands-on commercial drying flood event in the USA during the E3 Super Advanced Commercial Drying course done in July of this year. See the results, what happen, why did it happen and how did it happen.
The instructors leading the course are not only qualified but possess extensive industry experience, having navigated through numerous real-world scenarios and challenges. Their practical knowledge is invaluable, providing participants with insights and strategies drawn from years of hands-on experience in the field. Moreover, their unwavering commitment to their craft ensures that participants receive the highest quality instruction and guidance throughout the duration of the course.
The primary objective of the E3 Drying Academy is to empower restoration professionals, including both technicians and business owners, with the tools and techniques necessary to achieve excellence in their careers. By focusing on practical, real-world applications, the course goes beyond theoretical knowledge, emphasizing the development of practical skills that can be immediately applied in professional settings.
Central to the course is the utilization of patent pending E3 Technology, which represents the cutting edge of innovation in the restoration industry. Participants learn how to leverage this advanced technology to optimize the drying process, enhance efficiency, and achieve superior results. By mastering the use of E3 Technology, participants gain a competitive edge in the field, positioning themselves as leaders in the restoration industry.
Cost: $225 per person, lunch included
Must be registered to for the Experience to attend. During the registration process there will be an option to add the workshops.
Biofilms are increasingly recognized as a critical global issue in a multitude of industries resulting in estimated economic costs of US $5 trillion annually. Biofilms present a significant challenge in maintaining clean and healthy environments in buildings. A biofilm is a community of bacteria that adhere to a surface and can form on just about any type of surface. Bacteria like to organize themselves into a biofilm on surfaces and develop up to 10 times faster than if they were alone in the environment. The layer surrounding them gives them the ability to resist 100 times more to cleaning and disinfection products. These structured communities of microorganisms adhere to surfaces and are notoriously difficult to remove using conventional cleaning methods.
Let’s look at what biofilms are; how to detect them; discuss the health risks and structural damage associated with biofilm presence; and discuss knowledge and tools needed to combat biofilm-related issues, ensuring safer and cleaner environments.
A panel of cleaning specialists share their insights on when low-moisture methods are their preferred choice for certain rugs, fabrics, and carpet. Get a better understanding of the techniques, the chemistry, and the tools. Equip yourself with the knowledge to handle even the trickiest textiles with confidence and precision.
Hiring the best employees is easy if you’re the best employer - The secret to getting great employees.
I can’t find good employees! When I do I can’t get them to stay! They aren’t dependable! They don’t do their job right! We hear this from business owners across the industry and its simply not true.
You can get average people to do extraordinary things if you create the environment that allows them to thrive. How they thrive is to have good company culture with structure. Great people work for great companies. If you want to have great employees working for your company then you have to be a great company to work for. How do you do this?
- Quick to fire and slow to hire
- Training - SOP’s
- What’s in it for them
- Being part of something that matters
If you are struggling with hiring and keeping great employees come to room 114 and spend an hour with Kevin and Annissa Coy of Firehouse Education and leave with the tools, resources and capabilities to end the struggle.
Understand the big changes coming ahead and how contractors are responding to these trends in this presentation. Learn how DocuSketch is super easy to use, provides better data and the best customer care and how you can make the most out of it. Revisit how documenting, sketching, scoping and estimating all happen within an all in one app - DocuSketch. If that is not enough, you can always come by our booth #103 to learn more
In the fast-paced and demanding restoration industry, efficient operations and effective fleet management are crucial for delivering timely and cost-effective services. This presentation will explore how cutting-edge fleet management technology and integrations can streamline operations, improve service delivery, and increase profitability. Attendees will gain insights into best practices for fleet management, the benefits of an integrated solution, the latest technological advancements in AI Cameras, and real-world case studies demonstrating the impact of these solutions on restoration businesses. The session will also cover strategies for integrating fleet management systems with existing business processes to enhance overall operational efficiency.
For a lot of Restoration and Cleaning Business Owners, keeping a steady lead flow coming to their businesses is an on going challenge, especially when it comes to making the right marketing decisions. With so many different options and wrong information circling around, it can become overwhelming for a lot of business owners just trying to figure out what to do to keep their trucks on the road.
Introducing the NO B.S. Internet Marketing Plan for Restoration and Cleaning Contractors from the team at Ironclad Restoration Marketing. In this presentation, you will learn EVERYTHING that you need to be doing right now to maximize your online exposure and help get you more leads and sales for your Restoration or Cleaning Business. This presentation is not conjecture, it is based on real world case studies of our clients and how we help them increase their sales by properly leveraging SEO, Google Business Profile/Maps Optimization, Website Conversion Elements, Social Media, and Paid Online Marketing Opportunities.
Explore six lucrative add-on services for cleaning specialists. Presenters will share the learning curve, what tools and equipment are needed to start, the profit potential, and how to generate business from the happy customers you already have.
Part 1: Steve Wilson - Fiber Protector
Kyle Kluth - Area Rug Cleaning
Jeff Koonce - Odor Control
Explore six lucrative add-on services for cleaning specialists. Presenters will share the learning curve, what tools and equipment are needed to start, the profit potential, and how to generate business from the happy customers you already have.
Part 2: Steve Wilson - Hard Floor Cleaning
Kevin Kluth - Patio Furniture Cleaning & Storage
Jeff Koonce - Mold Testing & Remediation
“Prognosis without diagnosis is malpractice” and, unfortunately, the industry often remains in the past saying, “if it’s mold just tear it out, no need to test.” But they never answer the question, “is it really mold, or is it roach feces, bug dung or mascara”. This segment explores to purpose, value and necessity of testing prior to the beginning of any project and after to provide objective proof that the job was done correctly.
Stay ahead of your competition by becoming more efficient and profitable. Change is coming fast, don’t be left behind. Learn how automated asset tracking makes sure you bill for each piece of equipment. See how you can manage jobs remotely with notifications for specific issues which may occur on a job. Hear from an industry leading expert on the topics that matter to your bottom line. Be the first to know about upcoming advancements in technology and how they will impact your business.
In a world where digital marketing dominates, it's easy to overlook the power of high-value referrals. This session is your key to unlocking a proven referral marketing system that has generated millions of dollars in new business for cleaning and restoration companies nationwide. Don't miss out on this opportunity to tap into a wealth of potential referrals!
Learn how to execute what the IICRC S500 Standard of Care states restorers should and shall do. Learn how different equipment affects the drying process with different styles of air movers, different sizes of dehumidifiers, different styles of dehumidifiers, different desiccant setups – open system, closed system, post cooled, etc., and how the patented E3 Technology will help you control and evaluate your water mitigation projects.
Learn how to grow your restoration business with social media as we take you through the various ways other restorers have used proven methods to get more jobs. In this talk, we mention successful strategies such as building referral networks with contractors and insurance agents, utilizing targeted content to attract the right audience, and running effective social media campaigns. You'll gain insights into creating engaging posts that showcase your expertise, leveraging customer testimonials, and tapping into local community groups to expand your reach. Whether you're new to social media or looking to refine your approach, this talk will provide actionable steps to help you drive more business and establish a strong online presence.
Shortcuts in the quality of textile fibers and production are spreading across the fields of rugs, upholstery, and carpet. Viscose blends, distressed wool, and “luxury plastics” are lower quality goods often being sold at high-quality prices. This session will focus on identifying the bad dyes, bad fibers, and bad construction so you can avoid cleaning disasters, and how to make sure you and your clients are one the same page about what can be achieved.
Join specialists in the cleaning and restoration fields as they share insights, experiences, and discuss strategies for successfully working with family members in a business setting.
In this interactive discussion you will learn first-hand strategies that are clear, concise, and straightforward. Whether you are a brand new start-up company with no experience or a multi-million dollar restoration organization you will walk away with insights and tools that will help your organization improve and grow financially.
There are so many tools available for marketing your business. From social media, to hard copy post cards, to home shows, it seems there is an endless demand on your marketing dollars. The question is: How can I expose my business to the target market and most wisely spend the dollars I’ve allocated for marketing? This segment will help you make those decisions. Since NORMI doesn’t “have a dog in the fight”, this is an industry analysis, not a sales pitch! Come see how we can help you expand your business.
Join us for an insightful hour where we unveil cutting-edge strategies to harness the power of AI, Google, and Facebook for generating high-quality leads in the water, mold, and cleaning services. This session, led by a highly experienced and industry veteran digital marketing expert, will dive deep into proven paid traffic techniques that are tailored specifically for 2024's competitive landscape. You will gain exclusive insights into:
• Utilizing AI tools to optimize and automate your campaigns for maximum efficiency and ROI.
• Advanced targeting methods on Google and Facebook to reach your ideal customers.
• Real-world case studies demonstrating successful lead generation in these niche markets.
Whether you're looking to refine your existing digital strategy or starting from scratch, this presentation will equip you with the knowledge and tools necessary to thrive in the digital age. Don't miss out on this opportunity to elevate your marketing game and drive significant business growth!
In today’s competitive job market, finding the right talent can make or break your cleaning and restoration business. This session reveals strategies for identifying top candidates and building buy-in to stay with your company for the long haul. Insight on how to craft compelling job postings, master the art of interviewing, and implement retention practices that keep your best employees engaged and motivated. Transform your hiring process and build a team that drives your company’s success.
This presentation offers comprehensive insights into optimal administrative strategies for managing a cleaning and restoration enterprise. We will cover essential steps in establishing your business, the significance of legal comprehension, and the implementation of effective invoicing and collections procedures.
Restoration businesses often face the challenge of needing immediate results while also planning for future growth. This talk will present a comprehensive approach to digital marketing that balances short-term tactics with long-term strategies. Attendees will gain a clear understanding of how to prioritize and integrate these strategies to achieve a sustainable competitive edge.
The property claims environment can be adversarial. Quality documentation often makes the difference between successful collection and bad debt. RIA's Restoration Advocate, Ed Cross, is the Managing Partner of Law Offices of Edward H. Cross, a national law firm that has been collecting money for restorers since 1997. This presentation will examine real life scenarios where restorers leave money on the table by failing to properly document projects in a way that protects their right to payment. Discover powerful strategies that can turn potential losses into profitable outcomes, giving you the competitive edge you need in today’s challenging claims environment.
Spotting these serious flooring issues BEFORE you start cleaning may be the most valuable information you take away from this convention. Examples of manufacturing issues, installation issues, and other conditions beyond your control in today’s hard and soft flooring. This session includes real-world examples, detailed explanations, and surprising visuals.
Part two provides thorough insights into the best administrative strategies for overseeing a cleaning and restoration company. Diving into the crucial steps for business establishment, the importance of legal understanding, and the execution of efficient invoicing and collections processes.
H71 Unlock Training Success: Elevate your company's training and development endeavors with actionable strategies designed to enhance their effectiveness and maximize returns on investment. Cultivate a dynamic learning environment within your organization through proven approaches. Acquire both knowledge and practical tools enabling you to engage and nurture your teams while seamlessly integrating new software, tools, and strategies—all in alignment with your business objectives. Grounded in the innovative HPLJ (High Performance Learning Journey) Methodology, discover how to pinpoint and overcome performance obstacles to drive organizational excellence.
Eric Sprague, trainer to field technicians in all verticals of the home service industry, will teach you how to help your technicians raise their average tickets on service calls. Training technicians in both the mindset it takes to raise tickets and how to make the sales process stress-free, Eric will show you how to grow your business using honest and ethical methods that will give technicians confidence, keep clients feeling well cared for, and add to the bottom line of your service business.
Seemingly insignificant actions you engage in right now can and will impact the future of your company. While you won’t change world events or alter significant history as portrayed in the hit movie The Butterfly Effect, every action taken by you or your staff has consequences. What you want to do is control them to create positive outcomes. In this fast-paced, one-hour presentation by Jeff Cross, the media director for Cleanfax, we will focus on actions business owners, managers, and technicians engage in that can spell success—or disaster. Come prepared to be part of this audience-centric discussion.
Join us for a valuable training session with industry expert Bryce Johnson on leveraging Google Reviews to grow your business. Discover how to enhance your online reputation, attract new customers, and drive growth by effectively collecting, managing, and responding to reviews.
Most people think they understand mold and its health effects, but many don't realize that some molds produce highly toxic compounds called mycotoxins. Unlike mold spores, mycotoxins are toxic chemicals, making their removal crucial. Traditionally, mycotoxin testing focused on agricultural products, but now there's a need for effective testing in structural environments. Join Randy Gandara to learn how to identify and remove mycotoxins from your customer's air and verify the results with lab-certified, post-remediation air sampling.
In a survey by Guerilla Marketing 86% of respondents said price was 5th on the list of order of importance when selecting a company. So why does it seem so many people are shopping price. It’s simple. Companies all look the same to consumers these days and they all say the same things also. So why not buy on price if everyone is the same? In this presentation we will look at the psychology of the buyer and discuss creative ways to differentiate your company, your employees and yourself from the competition so you are not competing on price. It’s all about price until you make it about something else.
Because of recent advances in the testing process, protocols are now being written to help assessors, restoration and remediation contractors develop protocols for environmentally sensitive individuals that are much more effective and efficacious than the previous “traditional” methods. Understanding this growing segment of the population helps the contractor avoid unnecessary expenses and gives guidelines to help them conduct and complete successful mold removal projects to help improve indoor air quality and create cleaner, safer and healthier indoor environments.
Most cleaning professionals start with a basic carpet or window care business. They add new services as customers request them, or as they see opportunities. Those organizations wishing to build out the range of their cleaning activities should seriously look at the market for detailed whole house cleaning by individuals who are sensitized to mold. This session will:
1. Explain what is meant by mold sensitized individual
2. Discuss the special cleaning needs of such clients
3. Put structure cleaning in context with other services required by sensitized people
4. Share how a little training and marketing focus can result in a new stream of revenue
5. Show the high level of social media involvement of such customers that can quickly build repeat business
6. Detail some of the newest products and techniques that make such specialized whole house cleaning more efficient.
7. Lay out some of the groups that are currently assisting mold-sensitized individuals as a starting point for marketing efforts.
In this conference presentation, Dr. Jake Avila will highlight the urgent necessity of creating a strong pipeline of leaders and managers within the restoration industry. He will emphasize the essential role that skilled leaders play in overcoming challenges and driving the success of restoration companies. Attendees will gain valuable insights into developing a strategy to nurture industry-specific leaders with the foundational skills needed for impactful careers in restoration. Through an exploration of best practices from a case study, this session aspires to inspire a collective commitment to investing in the growth and professional development of leaders in the restoration industry.
Join experts Dr. Mark Tucker, Dr. Keri Lestage, David Hart, Barry Costa, and Jeff Jones for an exclusive panel on Forensic Restoration and Abatement, covering Trauma to Terrorism. From Infectious Agents to Fentanyl, learn the latest Training, Tactics, Techniques, and Tools. Don’t miss this FIRST in the restoration industry.
Two cleaning and inspection specialists share case studies of extreme cleaning challenges. Heavily soiled, stained, and damaged textiles and floors - some able to be saved, and some not. Strategies for identifying when there is a chance to bounce back from the brink of disposal, and when you have a cleaning situation to walk away from.
Restoration and remediation companies face unique challenges when it comes to marketing. In this presentation, we’ll discuss how to strategically allocate your marketing resources to achieve maximum impact. We’ll cover essential techniques to create brand awareness, generate leads, manage relationships, determine success metrics to measure ROI, and make every marketing dollar count.
Wouldn’t it be great if we could google “get me great jobs now” and the bookings would magically materialize? Google is easy to use. Google Ads is not. In this presentation get a back stage look at campaigns that were winners and losers in different cleaning sectors. See changes that led to better conversions and a bigger return on investment. Discover the default settings that make Google more profit at your expense. Get insight on knowing when it is time to ramp things up, or shut them off.
Learn how to improve your processes and outcomes by developing the Three Ps: People, Project and Process management. Elevate your customer experience, reduce cycle time, and produce consistent outcomes by investing in the people, project and process management areas.
This segment involves helping the students participate in the construction of a containment area using AirWall and poly. A discussion resulting critical barriers will be result and details regarding the proper placement of air filtration devices and other engineering controls will result.
The class will install an air filtration device (AFD) as a negative air machine (NAM) after a discussion regarding internal or external placement of the machine. Students will place fresh air make-up (FAM) and discuss the value of providing log out-tag out options for this confined space. Demonstrating the process of gross removal, diapering and other remediation techniques will be a part of this segment.
The class will install the air filtration device (AFD) as an air scrubber, discuss the value and techniques of air washing and consider the fogging options that could be used to enhance, including implementation of the PRV24K. A discussion will ensue regarding pre-, interim, and post- testing that could and should be performed by the remediation contractor to ensure that the project is progressing as planned.
In this keynote presentation, Garret Gray, President of CoreLogic Insurance Solutions, will delve into the transformative role of artificial intelligence in the restoration business, showcasing how AI-driven technologies revolutionize traditional methods to enhance precision, efficiency, and business growth. He will also explore the critical impact of individual and organizational data on shaping AI applications within the restoration sector, highlighting their subtle yet profound influence on industry practices.
Join us for the official launch of KnowHow’s newest and highly anticipated book, Building Leaders. This keynote provides a front-row seat to a roadmap crafted by the industry’s top leaders, designed to develop the next generation of management in Property Restoration. Drawing on over 250 years of combined leadership experience, this presentation offers a powerful formula for tackling the greatest threat facing the industry today. Don’t miss this opportunity to gain invaluable insights and strategies essential for the future of Property Restoration.