Some markets in the U.S. are feeling a little saturated by restoration companies. It’s true, only the best and strongest survive – and perhaps in some capacity, the most creative. Last May, R&R published a Restorer’s Perspective piece from Polygon. It was an honest take on the importance of renewing a company’s focus when services begin to stray too far from the organization’s core specialties.
Jeff Dudan went through a similar evolution with the business you know today as AdvantaClean. The company now holds a unique market share thanks to his ability to hone in on a mix of services to maximize reach and profit. But the birth of the nationwide franchise system was not so clear.