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    <title>Marketing Matters: Insight for Restorers</title>
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      <![CDATA[Monthly column giving practical tips and general knowledge on all matters regarding marketing to help business owners efforts when helping those whose lives are being restored.]]>
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      <title>Responding to a Challenging Year: Lessons From Farmers</title>
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        <![CDATA[<p>Discover how lessons from farmers can help restoration business leaders navigate challenging seasons, adapt to market shifts, and build a foundation for future growth.</p>]]>
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      <pubDate>Thu, 03 Oct 2024 09:00:00 -0400</pubDate>
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      <title>Building Trust, Generating Leads: The Dual Power of Brand Recognition</title>
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        <![CDATA[<p>Amanda teaches us the importance of understanding the interplay between lead generation and brand recognition.</p>]]>
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      <pubDate>Mon, 02 Sep 2024 09:00:00 -0400</pubDate>
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      <title>Evaluating Your Marketing Agency to Ensure Effectiveness</title>
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        <![CDATA[<p>Amanda teaches us how to identify a trustworthy marketing partner.</p>]]>
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      <pubDate>Wed, 07 Aug 2024 09:00:00 -0400</pubDate>
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      <title>Spending Money to Make Money</title>
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        <![CDATA[<p>Amanda breaks down the age-old saying, “You have to spend money to make money” showing us how to go about doing this in a practical sense.</p>]]>
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      <title>Commitment Pays: Exploring the Long-Term Benefits of Loyalty in Marketing</title>
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        <![CDATA[<p>Amanda shares the importance of gaining loyalty in marketing from both the consumer and company aspect. </p>]]>
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      <pubDate>Fri, 17 May 2024 09:00:00 -0400</pubDate>
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      <title>Merging Restoration Past with Marketing Future – Coming Full Circle</title>
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        <![CDATA[<p>Marketing connects you to your target audience, and sometimes it helps correct misconceptions.</p>]]>
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      <pubDate>Tue, 02 Apr 2024 10:00:00 -0400</pubDate>
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