Mentoring owners of small businesses in the indoor air quality industry (IAQ) is what the National Organization of Remediators and Mold Inspectors (NORMI) has been doing for more than 16 years. It is true, the organization is a training and certifying trade association, but it's not just about getting certified—it's about building a successful business.
As a small business owner, you wear a lot of "hats". You may be wearing all of them right now, or you may be utilizing the services of specialized professionals for various aspects of your business, such as bookkeeping, accounting, or legal counseling. It is easy to understand the value of seeking the advice and ongoing services of experts in these fields, but oddly, when it comes to the actual nuts and bolts of building a small business, many people try to figure it out all on their own. Many people entering the IAQ industry will secure credentials to put on their website and business cards by taking a training course, becoming certified, and getting licensed (where applicable), but then, sadly, they often become a lone ranger. Then, after a few years, they wonder why their business didn't grow.