Dismissing SEO is one of the biggest mistakes your business can make. Whilst restoration businesses may have traditionally gained much of their business from word-of-mouth and physical advertising, in 2020 most people turn to the web to discover local businesses.
This is borne out in the data that shows that 97% of people turn to the web to learn about local businesses. As a restoration company, your website is essential for showing people that you’re a trustworthy and responsible business. And how do people discover your website? Predominantly through search engines. SEO places you at the top of these searches, driving more traffic and more custom to your site.