A couple signs that this Gen X business person is getting older: I wear Sketchers to work (sometimes), I bought reading glasses, and I complain with other Gen Xers and Baby Boomers about Millennials.
As I began to ponder and research this topic more, it became abundantly clear that changes in generation are a fact of business that should not be ignored for a variety of reasons. The definition a generation is, “group of individuals, most of who are the same approximate age, having similar ideas, problems, and attitudes, etc.” That definition tells us we must understand, engage, and be aware of generations because they are our customers, our workforce, and our friends and neighbors.