When a homeowner has had a fire or has 2 feet of water in their basement, the last thing they want from a restoration contractor is to be sold.
People hear stories from friends and in the media about contractors who are scammers when an insurance check is involved. So they can be immediately on the defense when they have had a loss in their home or business when you show up on an emergency call out. What they want is to be helped and not pressured by an over-enthusiastic or pushy restoration company that they may not know much about.