If you’ve spent any amount of time in the water damage restoration industry, surely you are familiar with the following scenario: Severe storms roll through your work territory late at night, causing severe flooding to customers within your target market. By the next morning your phones are ringing off the hook with customers in need of water damage emergency services. You have 20 customers lined up and only five crews available to service them.
As water damage restorers understand, we work in a bit of a “feast or famine” industry. Summer storms, like those just seen in the Metropolitan Detroit area, and winter cold spells (for those of us in northern regions) can determine whether or not we consider a particular season a business success or failure. Capturing all the work available to us in these situations is key in achieving professional goals and growing our satisfied client base.